Woolies ice-cream

Normally I don't eat a lot of ice-cream but I bought some of this chocolate as a treat. It's a really satisfying chocolate flavour with a marbling of syrup through it. I enjoyed it so much as to want to try the other flavours. And that's when I came undone.

The vanilla flavour is nice with honeyed nuts but the salted caramel was irresistible. I ate half the tub one night and awoke from dreaming about it the next morning, when I finished it off and found it was all sold out at every Woolworths I could visit -- which isn't many.

It was half-price over the festive season, which makes me think that Woolies are using their inhouse brands to drive an improvement in their profits.